Four Companies With One Mission
Capstan Marketing | Behålla Communications | Mossa Design Group | Spatterwork Media
“Four Companies With One Mission“
Since 1992, we have provided an array of services to businesses across the country. Our award-winning team applies an integrated marketing approach designed to create demand and grow sales. They believe in “values-based marketing” in which the vision and the character of the client are celebrated and the commitment of the client to the quality of life for others is clear.
Over the next 10 years, as our company continued to offer a wider range of services to our growing number of clients, and subscribers, we added a recording studio and meeting rooms to our facilities.
During that time, we brought together an award-winning team of marketers, creators, and technicians, and established our radio broadcast Tallahassee Talks with Brien Sorne. In 2014, we began publishing Tallahassee Family Magazine in print and online. Our streaming radio station Moose Magnificat began shortly after featuring local musicians playing their original songs.
In 2019, we changed our corporate name to ALCOM Corporation of Florida, Inc. and formed 4 subsidiary companies: Capstan Marketing, Behålla Communications, Mossa Design Group, and Spatterwork Media & Entertainment.
Today, each of these four companies provides services that more specifically address the varying goals and requirements of the businesses, and consumers we serve.
Capstan Marketing develops marketing plans with clear, measurable objectives that provide the foundation for sales and advertising activity. This integrated marketing approach translates into effective and efficient advertising that empowers your sales message and motivates buyers.
Sustainable, growth is best achieved through a balanced, organic process of targeted acquisition and the strategic retention of buyers with direct communication tools.
Our integrated, values-based marketing approach will deliver your long-term growth objectives.
“A capstan is an apparatus that provides leverage for lifting heavy weights. Applying a values-based marketing aproach happens when your business connects with its audience based on shared values. It’s an outward-focused strategy fueled by authenticity and focused on doing good in the world. Beyond what a brand sells, values-based marketing seeks to resonate with its target audience on closely-held social and ethical issues.“